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Mainstreaming Innovation in HE

University of Nottingham Innovation Park
12 March 2010 10:00-16:00

The Design Council is pleased to announce that the next event of the Multi-disciplinary Design Network will be hosted by Professor Martin Binks at Nottingham University. This will be the third in a series of knowledge sharing events hosted by universities developing multi-disciplinary courses and collaborative programmes in response to the Cox Review of Creativity in Business.

Innovation is crucial to UK productivity and there is a direct link between the amount of innovation that companies invest and productivity output. Research indicates that two-thirds of private sector productivity growth in recent years has been driven by innovation. Design is an important part of the innovation mix and is only second to traditional investment in R&D for businesses. Design is being used as a strategic tool which enhances performance and unlocks innovation. How can HE centres build their enterprise and innovation?

The event will consider the importance and role of ‘pre concept’ innovation activities, innovation processes, building innovation studies into the curriculum and barriers to innovation in practice. Keynote sessions will include Martin Binks and Simon Mosey from UNIEI/NUBS, and Geoff Kirk, Design Council Board Member and former Chief Civil Aerospace Design Engineer at Rolls Royce. The University of Nottingham has one of the largest Entrepreneurship Education programmes in Europe.

This Multi-disciplinary Design Network event will build on previous discussions at Cranfield and Northumbria, and a visit to London firms which looked at innovation in different settings.


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